The Basics of Digital Footprint
A digital footprint is the trace of information you leave behind while interacting with the digital world. This trace is permanent and cannot be deleted.
How Your Digital Footprint is Used
- Your information is collected using cookies after your consent when you visit websites.
- Cookies collect data such as, IP addresses, browsing activity, purchases and preferences, and geographical location.
- Your data is packaged to create a user profile.
The Consequences of a Digital Footprint
- Advertisers can bombard you with customized ads based on your interests.
- Your digital footprint can have a lasting impact on your reputation, so leave a positive image.
- Whatever you post, it can stay there forever, and be seen by anyone.
How to Leave Less of a Digital Footprint
- Clean up your social media accounts, especially old posts.
- Deactivate the accounts you no longer use.
- Use private browsing, like the incognito mode.
- Disable location tracking.
- Turn off the collection of cookies in your browser for sites you no longer use.
Stay prudent and maintain a positive digital footprint.